Social media
How to improve your personal branding
Managing its own image and reputation has never been as essential as it is toda…
BUSINESS
The new face of The Champs-Elysees
The Champs-Elysees Committee, which represents the economic and cultural stakeh…
How to
How to use LinkedIn for press relations
The professional networking platform Linkedin is a powerful tool for people wor…
Agence
Mark Read (WPP): "AI is already fully integrated into our creative work"
On October 3rd, WPP opened its new French campus in Levallois-Perret, near Pari…
Artificial intelligence
Some advertisers prohibit agencies from using generative AI
While everybody is talking about AI, more and more advertisers are banning it f…
Making of
Porn ad for good with the YouTuber Théodort
Last summer, the Ile-de-France region and Publicis Consultants increased their …
